TikTok Provides The Community Authority to Reduce AI-Generated Media in Personal Streams

TikTok is introducing a updated setting that permits them to reduce the amount of AI-created videos appearing in their timelines. This move comes as the platform revealed that it presently contains more than 1 thousand million AI videos.

Trial and Implementation

The update is in a pilot phase over the coming weeks before a global launch. This shift aligns with a surge in AI content, spurred by emerging content generation software.

AI Proliferation Online

Studies have shown that approximately one in 10 of the most rapidly expanding video streams on another major platform primarily display clips produced artificially. A significant portion of this output is classified as “AI slop”, a label for poor-quality, factory-style content that is typically illogical or dreamlike.

Based on user feedback that many people like content created using AI tools, from AI artwork to science explainers, and we want to offer the community the power to adjust the amount of that, according to their own likes,” said a company executive.

AI on the Platform

The service disclosed that there are presently 1.3bn videos on its network tagged as AI-generated. Overall, in excess of 100 mn videos are added to the service daily, making AI-generated material a relatively small percentage of its overall inventory.

How to Adjust Settings

Viewers will be able to decrease or raise the level of AI-generated videos they view by using the “manage topic” option in the application and selecting AI-made media. Further subjects that are already be controlled under the filter encompass news, style, cosmetics, and choreography.

Content Labeling and Policies

Its rules mandate content makers to identify convincing AI-generated content, and it bans harmful AI impersonations of well-known individuals or critical incidents. Any believable AI-generated clip that is unmarked can be taken down under its community policies.

Furthermore, the service will from now on add an artificially created tag to content made using its built-in AI features, or identified by an cross-platform project for identifying artificial media. This step is aimed to help prevent users from attempting to evade the labeling process.

Responsible AI Funding

The platform is additionally introducing a $2m awareness program for experts and organizations to develop learning resources about responsible artificial intelligence. This initiative will benefit non-profit groups focused on teaching coding and technology.

Content Safety Approach

The platform has supported its content review process, amid controversy over intentions to cut jobs for numerous review team members in the United Kingdom. TikTok is set to eliminate 439 jobs in its content moderation department in its British office, with labor groups and digital protection specialists voicing alarm that people are being substituted by automated systems.

A trust and safety lead clarified that human moderation would remain essential, but AI can safeguard staff by filtering out the most graphic content before it is viewed by humans. TikTok stated a 76% decrease in explicit and harmful content seen by content reviewers over the last 12 months due to reliance on its AI tools.

We believe it is crucial to integrate staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as involved in the system, but we further consider it’s highly necessary to reduce exposure to dangerous material as rapidly, which is why a lot of the machine support is making a difference work at speed.”
Edward Wolfe
Edward Wolfe

A tech journalist with over a decade of experience covering Silicon Valley innovations and consumer electronics.